April 24, 2005
Squeaky Clean
Ray Lines defends his DVD-sanitization business by saying he's doing no worse than airlines in showing cleansed versions of movies. Try again, Ray. The airlines aren't making money from selling movies. When DVD retailers and rental services start making unauthorized changes to movies and harvesting a profit from doing so, that's bad.
While this seems to be a values and censorship issue headed toward some kind of litigation, how about a business resolution? The "family" market (e.g. those people offended by language, bodies, pictures, weather, sports, and anything else possibly infringing on their right to Disney grade culture) actually represents a new market with potentially new profits for film distributors. You want to alter my movie to take out what you think is offensive? Pay me. You're getting the benefit of adjusting my product to your market, and I may have something to gain. Add a disclaimer that what people are seeing has been altered but with consent of the filmmaker (who may be more receptive to more changes if there's new money to be made). Everyone wins.
If you make a film and object on principle to any change, you don't have to participate in this sanitized aftermarket.
Lines complains that he's stuck because sometimes he wants to see a movie but part of it is offensive. Too bad. The foundation of our country's intellectual property laws are that creators can make things and retain control over who duplicates and changes them. If Lines wants to profit off infringing on this fundamental right, he should compensate the creators of the films he is renting.
