The move went very well 2 weeks ago and things are quickly settling in. First, one of my favorite aspects of moving--change-of-address announcement postcards--are done. It was a rare opportunity to visit one of my favorite stores, Kinko's. The number of permutations of products, paper colors, paper stocks and so on is staggering. Yet they capture all the possibilities on one form and somehow it all comes out correctly.

FedEx, which acquired Kinko's last year, is trying to brand it as "FedEx Kinko's." This doesn't work. Just tell us that you can FedEx directly from Kinko's, but don't overload it with a compound brand name. Of course, this happens with many acquisitions. Credit JP Morgan Chase for letting the retail banking brand stand as is. Who is really going to say, "I went to FedEx Kinko's today?"

Second, my stock of Jordans cereal is replenished. Despite the termination of their American distribution agreement earlier this year (a new one is in the works for January 2005), I was able to order it from an online grocer in Toronto. Even with $18 of shipping costs, the total for 8 boxes was $40, or about $5 per box--the same as what you would pay in Manhattan.