January 29, 2004
Long-Distance Laughter
I guess the phone business is just too boring. IDT, well known for its blunt television commercials touting discount long distance calling rates, has acquired a 5% stake in Archie Comics. Well, this makes sense--if animation can be used to improve the quality of telephone calls.
But it turns out that IDT has a whole entertainment subsidiary, called IDT Entertainment. This unit also engaged Christopher Reeve to direct an animated full-length feature film. I am sure a telephone company will do a great job of running an animation studio! Maybe they can lease that old Disney Store space to showcase what happens when people responsible for telecom traffic also try and entertain you.
Looks like someone is getting bored and needs other things to do.
